Why Optimize?
Everything Everywhere All At Once …
That's what the brave new world of streaming promised in the years following the DSP boom of the 2000's ...
The Reality
The process of creating and releasing the first digital releases was rushed. DSP best practice has evolved since streaming began almost 20 years ago and different standards and systems are currently in place
As a consequence we now see the following
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Missing products and recordings from DSPs and downstream systems (including sync and neighbouring rights)
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Poor or missing metadata
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Audiovisual: Available in poor quality, on legacy channels and many missing videos
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Issues can be difficult to get to the bottom of with laborious solutions to fix
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Reduced monetization
Why It Matters
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Catalogues are not reaching their full potential both in terms of monetization and engagement
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Fans past, present and future are being poorly served and in some cases lost
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Opportunities to participate in sector growth are impacted
Solutions & Services
Click on the links below for a list of our services and also a set of case studies that show the enormous potential for growth that optimization offers.